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The World of Discontinuities

Traditionally the competitive advantage is won by using information that we know but our customers do not. Today the challenge is that the area which neither we nor our customers know, is costantly growing

We may apply two different strategies:

  • We give up monitoring since "we cannot keep up with everything that's going on" or
  • We create a systematic way in order to gain understanding of the dynamics of the great unknown.
Oy Fountain Park Ltd   Hämeentie 153 B 00560 Helsinki, Finland   Tel. +358 9 777 680   Fax. +358 9 777 681 00